Photography: Courtesy of Malibu C
As a hairstylist, you know that certain services—such as low-maintenance blonding or intricate braids—can result in long gaps between client appointments. While these services may be profitable, they can also lead to inconsistent income. To counteract this, it’s crucial to offer services that encourage regular visits, fill your calendar consistently, and increase your bottom line. That’s where Malibu C’s scalp care services come in.
Scalp care is the new skincare and Malibu C’s Head Lab is your go-to solution for tapping into the “skinification of hair” trend. The beauty industry is buzzing with opportunities to boost your earning potential and elevate your salon menu. Scalp care is no longer just an add-on —it’s a must-have service that’s changing how clients approach hair health and beauty.
More and more clients are seeking detox treatments for dry or oily scalps. According to GlossGenius' Glossed 2024 Report, scalp detoxes are among the fastest-growing services, with demand up 88%, and scalp facials rising 67%. Positioning yourself as a true scalp wellness expert isn't optional anymore—it’s essential. By offering Malibu C’s Head Lab at your salon or suite, you can meet this booming demand and cement your reputation as a go-to pro for scalp care.
What Is Malibu C Head Lab?
If you’re new to Malibu C, Head Lab is an innovative scalp wellness system designed to support the foundation of healthy hair: the scalp. Using the Malibu C Digital Scope, stylists can capture a series of magnified images that reveal what’s really going on with your client’s scalp. These close-up images assist you in customizing the proper detox service and maintenance plan, resulting in the ideal environment for optimal hair and scalp health.
Incorporating a scalp wellness category into your salon menu opens opportunities to offer services ranging from luxurious Head Spa experiences to express scalp facials at the shampoo bowl. This versatility allows you to easily integrate Head Lab into your current service menu, enhancing your clients’ overall experience and putting more money in your pocket!
Why Scalp Health Matters to Your Clients
In recent years, scalp health has become a top priority for clients. Many are now aware that a healthy scalp is essential for optimal hair growth and overall hair wellness. Issues such as buildup, dryness, or irritation can prevent healthy hair growth. By addressing these concerns with Malibu C Head Lab, you’re not only providing a solution but also positioning yourself as a trusted expert in scalp care.
How To Introduce Head Lab to Your Clients
The key to successfully integrating Head Lab into your salon is to start with your existing clientele. You can open this conversation by showing before and after photos of Head Lab. Consider approaching your clients by saying something like: "I’m introducing a new service in my salon, and I’d love your feedback. Would you be interested in a complimentary scalp analysis during today’s appointment?"
This approach not only makes clients feel valued but also allows you to showcase the benefits of Head Lab firsthand. They’ll get to see the state of their scalp in real time. Once they see the current health of their scalp, they will want to know how they can improve it. This is when you recommend your new Head Lab services! Your clients will be eager to make scalp wellness a regular part of their hair care routine.
Photography: Courtesy of Malibu C
Customizing Head Lab Services
One of the biggest advantages of Malibu C Head Lab is its flexibility. You can tailor the experience to suit your client’s specific needs and the time they have available. Here are a few examples:
- SCALP ANALYSIS CONSULTATION
- Includes magnified images of your scalp in real-time with a digital scope.
- Identify triggers for scalp issues and hair growth concerns.
- SENSITIVE SCALP DETOX
- Includes scalp analysis, light massage, and soothing moisturizer.
- Gently exfoliates and clarifies for a soothed, replenished scalp.
- Perfect for sensitive scalps needing extra care.
- ESSENTIAL SCALP DETOX
- Includes scalp analysis, massage, and soothing moisturizer.
- Removes buildup and impurities that can trigger challenges like dryness, itching, flaking, greasiness, irritation, and hair loss, promoting a hydrated and healthy scalp
- Deep exfoliation and massage promote circulation and hair growth.
- ULTIMATE HEAD SPA
- Includes scalp analysis, exfoliation, deep massage with spa mist, and soothing moisturizer.
- Features a relaxing spa mist for a luxurious, rejuvenating experience.
By offering different service tiers, you’re making Head Lab accessible to every client while increasing your earning potential. Check out the Malibu C Head Lab Menu to get inspired!
How Often Should Clients Receive Scalp Services?
The frequency of scalp services depends on the client’s level of buildup and their lifestyle or environment. Clients exposed to heavy product use, pollution, or other factors causing buildup may benefit from monthly treatments, while others might only need a scalp service every 6-8 weeks. Customize your recommendations based on their individual needs and scalp health goals.
Pricing Malibu C Head Lab Services
When pricing your Head Lab services, consider factors such as your location, experience level, and the type of service you’re offering. Here are some guidelines to help you set the right price point:
- Location: Research what other salons in your area charge for similar treatments. In metropolitan areas, clients may expect to pay more for premium services.
- Experience: If you’re a seasoned stylist with advanced training and education, such as a Malibu C Head Lab certification, you may justify higher pricing. Earn your FREE certification in Malibu C Head Lab.
- Licensing: Certain scalp treatments may require specialized licensing. If you’ve invested in additional certifications, reflect that in your pricing.
- Service Type: Decide whether you’ll charge a premium for a Head Spa experience or offer reduced pricing for express scalp add-ons during other services. Remember to highlight the value of these services when discussing pricing with clients—emphasize the long-term benefits for their hair and scalp health.
The Malibu C Head Lab Intro Kit is a perfect way to begin scalp services in your salon. The kit includes:
- Digital Scope
- Crystal Gel XL Box of 12
- Mixing Bottle with Agitator
- Malibu C Un-Do-Goo Shampoo Liter
- Malibu C Miracle Repair with Cooling Menthol Liter
This kit provides you with the tools to provide roughly up to 36 Head Lab Services. Let’s say on average, a stylist charges $100 per hour and each service takes roughly one hour. Subtract the cost of the Head Lab Intro Kit itself at $100 and that’s a $3,500 value!
Photography: Courtesy of Malibu C
Selling Retail to Maintain Scalp Health
The Malibu C Head Lab service opens the door for new services, techniques and experiences in the salon. It allows you to generate more service revenue with current clients as well as bring in new clients. Retailing scalp-centric products is an additional way to increase revenue in the scalp category.
To help your clients maintain the benefits of their scalp treatments, consider recommending Malibu C’s Scalp Wellness Collection. You can retail other great scalp-centric products, including Malibu C Head Lab Scalp Scrub, and B5 Scalp Skin Hair Revitalizer Mist. By educating your clients on the importance of consistent scalp care and providing them with high-quality retail options, you can enhance their results while generating additional revenue.
Ready to learn more? Download the Malibu C Metaversity app on Google Play or on the Apple App Store for Malibu C education, tips and tricks, and more, right at your fingertips. And don't forget to check out the latest Malibu C classes at SalonCentric.
