In the winter, protecting clients’ hair is more important than ever. The cold temperatures and dry air wreak havoc on the hair’s moisture, manageability and shine. Now is the time for stylists to be on lookout the for hair that needs some extra TLC. Here are five ways to help clients get through the icy months unscathed.
1. Revisit Clients' Shampoo and Conditioner Regime
Winter hair care requires a more delicate touch. With less heat and humidity in the air, there is also less oil production in the hair, causing increased dryness and dehydration. Now may be a good time to switch up a client’s shampoo and conditioner for something more moisturizing. For fine and normal hair types, use Biolage’s Hydra Source Shampoo and Conditioning Balm for Dry Hair, as they a lightweight moisture and shine. If the client needs extra hydration, shift to Biolage’s Ultra Hydra Source formulas to improve dry, thick and frizzy hair types.
2. Incorporate Leave-In Products
In cold, dry temps it’s important to add another layer of moisture and protection in the form of a leave-in treatment. If a client’s strands are fragile and damaged, use a formula like Biolage’s Strength Recovery Strength Repairing Spray. This leave-in contains vegan squalene, a lightweight treatment for damage repair that strengthens while protecting sensitive hair. For extra moisture, use Biolage’s Hydra Source Daily Leave-In Tonic for Dry Hair to maintain moisture balance and give a long-lasting shine.
3. Introduce Hair Masks
In the winter, regular deep conditioning treatment masks are a must. They replenish the moisture loss that cold, dry weather causes and help restore shine to dull winter strands. The Biolage Advanced Deep Treatment Packs are lightweight enough for frequent use, so clients can apply them once or more each week. Use the Smooth Proof Treatment Pack for clients who frequently use heat, Color Last Deep Treatment Pack for clients with heavily colored hair and Hydra Source Deep Treatment Pack for clients with hair that’s brittle or dull.
4. Preserve Hair Bonds
If stylists notice a lot of damage on clients with dyed hair, chemical treatments, or those who frequently use thermal tools, it’s important to focus on their bond health. Use Biolage’s Bond Therapy collection to deliver bonding and conditioning to the hair. The main ingredient in the Bond Therapy Shampoo, Conditioner, Leave-In and Treatment is citric acid, which protects weakened hair bonds and builds new bonds to restore the integrity of the hair.
5. Address and Protect Scalp Health
Many clients experience increased flaking on their scalp during the winter season. Dry environments can cause imbalances in scalp’s condition, leading to flaking, itching and discomfort. To help rebalance the scalp, use the Biolage Scalp Sync collection. The Scalp Sync Cooling Mint Shampoo will remove excess oil and debris from the scalp. The Scalp Sync Anti-Dandruff Shampoo contains pyrithione zinc to help target dandruff, control the appearance of visible flakes and relieve scalp irritation.