How-To: Alicia Grande's Nighttime Beauty Routine

Apr 24, 2020

Read time 5 min

GrandeCosmetics products laying on bed | SalonCentric
Courtesy of GrandeCosmetics 

After a long day of Zoom meetings and cooking, the last thing I want to do is put in more work for my nightly beauty routine. I want my products to do the work for me. There’s something therapeutic about unwinding at night and taking care of myself. I want to share my nightly beauty routine with you that works to enhance your naturally fabulous self. So much repair happens overnight, our eyelashes, our skin, brows, hair, you name it! It’s your time to take care of you.

A Clean Canvas
You’ve heard it a million times, and you’ll hear it a million more. You’re your face. A gentle cleanser and some room-temperature water will do the trick. Before I really get into my beauty routine, I’ve got to make sure I’m starting with a clean canvas. A trick I’ve learned throughout the years is to pat my face dty after washing, don’t rub. This allows the water to soak into the skin and moisturize it better, plus it reduces irritation from the abrasiveness of the towel.

Long, Lush Lashes
Now that my skin is clean and ready to be nourished, I’m going to start with GrandeLASH-MD. It’s an award-winning lash enhancing serum infused with a blend of vitamins, peptides, and amino acids to promote the appearance of naturally longer, thicker-looking lashes. Applying GrandeLASH-MD is so simple. You just swipe it across the lash-line where you’d apply eyeliner, and you’re done. The best part about this bottle is that it only takes one dip of the application brush to cover both eyes. A little goes a long way with GrandeLASH-MD. Just keep it next to your toothbrush and you won’t forget to apply it.

Your Lash Fixer-Upper
Leave-in conditioner treatments aren’t just for your hair. Did you know you naturally lose one to two lashes daily? In addition to applying GrandeLASH-MD to my lash line, I also apply GrandeREPAIR on to the lashes themselves. GrandeREPAIR is an invisible leave-in conditioner that helps to protect, strengthen, fortify, and soften my lashes―it’s infused with Widelash™, a biotin peptide proven to help protect against lash fallout, breakage, and environmental toxins. If you’re having a bad hair day, you can throw a hat on, but there are no hats for your lashes. Your lashes are always visible so you have to take care of them, and one of the best ways to do that is with this leave-in conditioning treatment.

Brows That Wow

I’m so glad we’re over the pencil-thin brow trend of the 90’s, aren’t you?! I let my serums work for me while I’m sleeping, and that includes GrandeBROW. GrandeBROW is a revolutionary brow enhancing serum that promotes the appearance of naturally fuller, bolder looking brows. What better time to help your brows repair themselves from over-plucking and constant taming than when you’re sleeping. Let’s face it, your brows don’t have anything better to do while you sleep so now’s their time to fill in. GrandeBROW is so easy to apply, you can do it even if you’re half-asleep already. Just dip the applicator in the tub, swipe across one brow, dip it in the tube again, and swipe across the other brow. That’s it.

A Little Lip Service

Last but not least, the assets we all want a little bigger: our lips! The last step in my nighttime beauty routine helps me achieve the appearance of a plumper pout, right from my own bathroom. GrandeLIPS is a volumizing lip plumper infused with a nourishing cocktail of Volulip™ and hyaluronic acid for instant and long-term hydrating benefits. Using GrandeLIPS at night helps me wake up with soft, pillowy lips.

There’s no better feeling than a fresh face that’s not just clean but working to restore my natural beauty and enhance my features. We put our face through a lot during the day, so nighttime is the time to let it rest and repair. Hoping my nighttime routine helps inspire you to let your tools do the work while you get a nice deep sleep.